Iterested in starting your own thing but don’t know where to start? Daniel White will present entrepreneurs with an introduction to Columbus’ Economic and Community Development Institute's (ECDI) RISE Program’s 8-hour training program, which covers business planning, sales and promotion, seasonal merchandising, marketing strategies, branding, product selection, merchandising displays, and store systems.
This small retail primer will educate participants in the art of differentiation, self promotion, and merchandising. The session includes an in-depth conversation with Steven H.O. Fireman, ECDI President, and Alicia Grantham, Director of Business and Food Incubation, providing perspective as lender, advocate, and business owner.
